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CAMPAIGN VIDEO CITY LIGHTS

CUSTOMER

An intelligent, networked lighting infrastructure is at the heart of the technological advancement of cities and municipalities of the future. OSRAM Lighting Solutions is the specialist for B2B large-scale construction projects. With the Streetlight 11 series, OSRAM Siteco has developed future-proof street lighting for a wide range of applications in smart cities. The expandable system can be flexibly adapted to specific needs.

BRIEF & CONCEPT

With cross-media storytelling, we put the advantages of the lamp series in the right light. To this end, we use an urban planner as a testimonial to explain the requirements of a modern, pioneering city. On a walk through the city, he describes the challenges he faces. Street lighting needs to be safe, sustainable, and multifunctional. Using intelligent storytelling, we link the requirements of cities and the OSRAM lighting solution together and show the product benefits of the Streetlight 11 series: from efficient and safe street lighting to the potential of smart city applications with intelligently controllable options, to reduced light pollution and reduced energy consumption.

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CONTACT

HAVE WE MADE YOU CURIOUS?

It would be our pleasure to make your project a reality. We look forward to hearing from you!