duagon has been developing, qualifying and manufacturing electronic assemblies and devices for safety-critical applications for over 20 years. As a technology leader in the embedded segment, duagon's solutions stand for extreme reliability and robustness, as the communication, control and computing solutions manufactured for mission-critical applications can withstand harsh environments.
duagon is an innovative high-tech company whose products are used in many areas, from mobility to medical technology. This was to be communicated in an emotional image film, for which a storytelling concept and a recurring design element were developed. The aim was to convey duagon's values and innovative strength in an authentic and impressive way.
On this basis, we created a video concept that accompanies one of duagon's main areas of application on a special journey: a train ride between the headquarters in Dietikon and the production and innovation site in Nuremberg.
Together we developed a detailed storyboard including a text concept as well as the style and aesthetics of the film. With a dynamic 'swoosh' as a continuous, unifying element, the innovative power of duagon was symbolised and the brand message made tangible.
The film has been structured in modules so that it can be divided into a total of four short cut-downs. In this way, different areas of application are specifically covered – from image communication to employer branding. For this purpose, the film specifically shows employees who together make the efficiency, reliability and excellence of duagon solutions possible. The innovative technologies are emotionalized through the team spirit, passion and expertise of the employees.
Realization in cooperation with our partner ortu video.
To accompany the launch of the image film, duagon's website was given a fresh, modern look. Based on a comprehensive analysis, optimisation potential was identified and a concept for a graphic redesign was developed. With the implementation by duagon, the website now shines in a new look and feel that emphasises the messages of the video and visually strengthens the brand.
It would be our pleasure to make your project a reality. We look forward to hearing from you!